Dwelling » Markets » PENGU token pumps after Coinbase updates X profile with Paunchy Penguins’ NFT
Jul. 11, 2025
Coinbase on Friday welcomed Alex, a mature in crypto neighborhood building from his time at Binance, to spearhead its Twitter communications strategy.

Key Takeaways
- Coinbase’s switch to a Paunchy Penguins NFT for its X profile characterize despatched PENGU token soaring as a lot as 13%.
- The exchange resulted in noticeable volatility in the PENGU token market.
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PENGU token jumped as powerful as 13% after Coinbase as a lot as this point its legit X profile characterize to a Paunchy Penguins NFT, in response to Binance recordsdata.


Coinbase’s unique profile characterize comes on the heels of Alex, formerly with Binance, taking on the characteristic of Head of Crypto Twitter Communications to augment the firm’s public messaging and neighborhood ties.
Alex took over our myth for an hour. Now we’re taking him over with out a extinguish in sight.
Welcome to Coinbase, @AlexOnchain.
(Legally we’re required to point out that Alex has no longer technically joined with out a extinguish in sight and has a undoubtedly customary employment contract with the firm.) https://t.co/DmkNn2wwfd
— Coinbase 🛡️ (@coinbase) July 11, 2025
“Same earlier job bulletins are stupid. I needed to invent something utterly different, and a twitter takeover felt factual,” Alex talked about in a Friday assertion.
“The unique focal point is making comms more social native – train, transparent and enticing. That’s the path to building a bigger appreciation for all the pieces they’ve contributed to this discipline (which is a lot), and to wait on reconnect with ct. They’re already engaged on it, and I’ve joined to be half of that exchange,” he added.
At the time of writing, PENGU modified hands at around $0.023, up over 20% in the last 24 hours. The token has regained upward momentum since Wednesday, as Bitcoin’s rally has lifted the total crypto market.
To boot, determined regulatory developments, with the SEC having no longer too lengthy ago acknowledged Canary Capital’s space PENGU ETF application, also helped boost its momentum.
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